Winning as an artist in 2024
Success as an artist involves self-mastery and authentic self-expression. Unfortunately in todays age, success is often measured by money and fame.
It is sad, but to be truly free, you need finances at least to an extent. This page is designed to teach you to ;
1) Get attention.
2) Turn it into sales.
24 Instagram Reel Ideas
( + how to execute them to maximise views in the 2024 algorithm)
1) Zoom in and detail your artworks
people like to see textures and colours close up.
2) Behind the scenes in the studio
buyers love to see you
creating art in your day to day environment.
You with your artwork – posing with a piece of art!
3) National holidays…
there are over 300 national holidays a year (World or International Days), which you will be able to link your art subject to and include relevant hash tags. A simple google search will find listings.
4) Events
that you are attending or have just signed up to – art fairs, local or national exhibitions, charity events. Or it may be a public art exhibition and you are attending for your own enjoyment.
5) Packaging and shipping -
Have you been particularly busy sending out art, prints or invitations? Share this with your audience, a picture of wrapped art being sent to happy buyers.
6) Celebrations
share your wins. What has been the highlight of your day (big or small? i.e. have you reached a new milestone number of followers?
Friendly reminder to have fun and try not overthink every detail. Start now and get perfect later.
7) FIRE SALE!!!
Flash offer or event (Easter, Mother’s Day, Father’s Day, world day, Black Friday etc.)
8) Giveaways
tag, follow & share to win. A great way to generate excitement and potential new art buyers.
9) Funny or interesting story
something happens in your studio; Client visit, a child or pet … something unexpected, don’t take life as an artist too seriously!
10) Gallery partnerships
(online & offline) etsy, facebook etc. Shoutout any affiliated sellers where followers can check out your work.
11) PR coverage
have you been mentioned anywhere online or offline? A shoutout ‘thank you’ may get you more likes, shares or followers.
12) Products or techniques being used,
people love the details.
They love seeing a colour pallet or a particular technique.
Pro tip: the more you talk the better.
13) Time laps video
(most mobile phones allow you to do this)
14) Live Art Demo.
Shows your level of detail and expertise!
15) Monthly or annual round up
what’s been the best bits of your month/ year?
16) Random tip
have you found something useful that your peers maybe interested in. (also an opportunity to show your skill or attention to detail.)
17) Drawn inspiration
Which art or artists, teachers, places or books have inspired you / your artworks – aim is to get to know you as an artist.
18) Get an email list
Ask people to sign up to receive exclusive news, benefits and invitations to future art events.
Instagram's goal is to keep viewers engaged the longest time possible - Regular stories keep followers engaged longer and you get pushed to more accounts.
Heres some story ideas.
19) Throwback Thursday
Reshare a post that has worked well in the past or memory #tbt
20) Quotes from Buyers,
art critics, or anyone that has engaged positively with your work. Maybe UGC or photos of your work in their home.
21) Shout outs
Shout outs to promote your other platforms (Facebook, Twitter, Websites) or even friends who deserve more exposure.
22) Ask for feedback –
This gets people thinking about your artwork and feeling they are part of your creative process.
23) Q+A -
Keep your fans up to date with frequently asked questions you care about!
24) Other artists
sharing their content or wins – they are likely to reciprocate if you develop a relationship with them.
There are 5 ways to get customers
1) Make content,
2) Reach out to people,
3) Run paid ads,
4) Affiliate / partner sellers, (galleries or etsy etc)
5) Referrals.
How to make viral art reels in MINUTES
Dont waste hours on a few posts, free up time:
Step 1
Download Capcut
Step 2
Search for templates and replace them with your images / voice
Step 3
Post daily with the right captions and reels. you will go viral if consistent
Templates to start with
"Portrait"
"My surrealism art"
"art template"
"Vlog Arte"
"Some of my art!"
"How I have fun"
"Artwork Process"
"cobain tampletenya"
make 10 captions under 60 seconds:
Step 2
Play around with the prompt to get different results:
" write 10 (80 to 120 word) engaging, easy to read, emotionally packed captions for my art post. Engage and persuade the reader by making them feel pain and joy. use 3-5 popular hashtags that art enthusiasts look at"
Step 3
Use them in your captions and watch your followers' engagement grow.
After you boost followers,
Boost % of followers who buy.
– Find new Art enthusiasts,
-Build trust,
– Engage followers
-Allow direct sales through a secure platform.
A website is the best bang for your buck
Book a free call here
Make 2024 your year!